Our mission is to be a one-stop destination for all clothing needs of Indian women going through the beautiful phase of pregnancy & motherhood. We strive towards bringing her stylish, affordable & innovative products that are comfortable & practical.


Started in the year 2007 by Yashram Lifestyle Brands Pvt Ltd. (Yashram.com) , Morph Maternity is the most loved maternity wear & nursing wear brand in India. Being the first to innovate on multiple products like feeding kurtas, leak proof nursing bras, maternity hygiene panties, Morph Maternity has taken a special place in the Indian woman's journey through motherhood.


We use the best quality & ethically sourced fabrics & trims to make Morph Maternity. We partner with brands and companies who also believe & follow ethical practices in business. We are proudly 'Made In India'.


While you wear the beautiful creations brought to you by Morph Maternity, you will be happy to know that your outfit has supported the livelihood of women from small towns and village. Our factories train and employ women from small towns and generate employment.


Deepa Kumar
Deepa Kumar

Founder & CEO

Being a woman entrepreneur, I am inspired by women across all socio economic and global backgrounds. My brands, products, innovations and invention are all a result of my interest in improving quality of life for girls, women and people with vulnerabilities. My social project HowToTellYourChild.com aims towards prevention of child sexual abuse across the world. Do check out the project and join me in this endeavour.